When people leave their jobs, it can be because of something that pulled them away, or something that pushed them away – we call these push and pull factors.
Push factors are the things that make people want to leave a role, such as stress, lack of feedback or opportunities, or poor leadership.
Pull factors are things that attract people away from your organisation, such as new opportunities, more pay or better work-life balance.
Understanding the push and pull factors at play in your organisation can help you design recruitment and HR practices that reduce staff turnover and the associated costs to your business.